Job Description Job Description Overview Since 1999, Plastic Surgery Studios has been a leader in digital marketing for plastic surgeons, cosmetic surgeons, dermatologists, cosmetic dentists, and other medical professionals worldwide. We manage the online presence of hundreds of clients, from website design and content marketing to pay-per-click (PPC) advertising and social media marketing . As a PPC Specialist , you will play a critical role in driving client success and business growth by managing and optimizing paid media campaigns across Google Ads and Meta Ads (Facebook/Instagram) . You’ll be responsible for client communication, campaign performance, data analysis, and strategy refinement to maximize lead generation and return on investment (ROI). This is an on-site, full-time position at our fun, fast-paced office, where you’ll enjoy perks like Free Donut Fridays, monthly company lunches, and a collaborative team environment with room for professional growth. Responsibilities PPC Campaign Management Plan, execute, and optimize Google Ads campaigns, including Search, Display, Performance Max, and Remarketing Develop and manage Facebook & Instagram Ads (remarketing and targeted campaigns) Conduct keyword research to identify high-intent opportunities for client campaigns Write engaging ad copy that improves CTR (Click-Through Rate) and conversion rates Set up conversion tracking and lead attribution to ensure accurate reporting Monitor and optimize budgets, bids, and audience targeting for better efficiency and lower Cost-Per-Lead (CPL) Client Communication & Reporting Lead client meetings to discuss campaign performance, strategy, and recommendations Provide monthly reports with actionable insights on lead volume, conversion rates, and ad spend performance Troubleshoot lead delivery issues, ensuring clients receive quality leads via CRM integrations and call tracking Collaborate with the SEO, content, and web teams to align PPC strategies with broader digital marketing goals Growth & Strategy Continuously test and refine campaign structures to improve efficiency and lead quality Stay up to date on Google Ads, Meta Ads, and industry trends to apply best practices Identify new opportunities for scaling client campaigns and increasing ROI Qualifications 5+ years of experience managing PPC campaigns (Google Ads, Facebook/Instagram Ads) Strong understanding of conversion tracking, bid strategies, and landing page optimization Experience using Google Analytics, Google Tag Manager, and CRM lead tracking Ability to analyze campaign data and present insights to clients in a clear, strategic manner Self-motivated, detail-oriented, and capable of managing multiple clients simultaneously Strong communication and presentation skills Bonus Skills Experience with local SEO and Google Business Profile Ads Knowledge of A/B testing for ad copy and landing pages Familiarity with HIPAA compliance for medical marketing Why Work at Plastic Surgery Studios? Collaborative & Fun Work Environment – Enjoy a workplace that values creativity, teamwork, and growth Great Perks – Free Donut Fridays, Monthly Company Lunches, and Employee Recognition Programs Industry-Leading Experience – Work with top-tier plastic surgeons and medical professionals Opportunity for Career Growth – Expand your skills in a fast-changing digital marketing industry If you’re a data-driven PPC expert who thrives in a client-facing role and wants to be part of an innovative marketing team , we’d love to hear from you! Apply today and take your PPC career to the next level! Company Description Plastic Surgery Studios has been a leader in internet marketing since 1999. Our dedication to individualized care, total transparency, and credibility has helped us cultivate strong, lasting relationships with each of our clients. We emphasize the importance of personable and accessible customer service to deliver top-of-the-line, customized results. Not only do we produce visually stimulating pages and eloquently written content, but we also strive to help our clients improve their online presence utilizing the most advanced marketing techniques available. As a full-service digital marketing agency, we specialize in website design, content development and marketing, digital marketing, social media management and print marketing. We offer our employees: Full benefits (medical, dental, 401K) Ability to work in one of the most exciting technological fields Casual work environment Flexible work hours Opportunity to learn and continue to grow in this field Plastic Surgery Studios exhibits a lively and exciting company culture that celebrates holidays, birthdays, and national days with fun activities. Snacks and beverages are provided in our café (break room). We value continuing education and strive to keep our employees up to date on the latest developments in the industry. We are looking for a talented and dynamic individual who shares our mission and core values. Company Description Plastic Surgery Studios has been a leader in internet marketing since 1999. Our dedication to individualized care, total transparency, and credibility has helped us cultivate strong, lasting relationships with each of our clients. We emphasize the importance of personable and accessible customer service to deliver top-of-the-line, customized results. Not only do we produce visually stimulating pages and eloquently written content, but we also strive to help our clients improve their online presence utilizing the most advanced marketing techniques available. As a full-service digital marketing agency, we specialize in website design, content development and marketing, digital marketing, social media management and print marketing.\r\n\r\nWe offer our employees:\r\nFull benefits (medical, dental, 401K)\r\nAbility to work in one of the most exciting technological fields\r\nCasual work environment\r\nFlexible work hours\r\nOpportunity to learn and continue to grow in this field\r\n\r\nPlastic Surgery Studios exhibits a lively and exciting company culture that celebrates holidays, birthdays, and national days with fun activities. Snacks and beverages are provided in our café (break room). We value continuing education and strive to keep our employees up to date on the latest developments in the industry. We are looking for a talented and dynamic individual who shares our mission and core values. Plastic Surgery Studios
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